25 Digital Predictions for 2014
Posted by DeanShaw
Well it’s that time of year again when gurus, thought leaders, know-it-alls, and your Uncle Jerry all make their predictions for 2014. Never mind the fact that they were completely wrong about their 2013 predictions, this is a new year and a brand new chance to be completely off-base.
So why should I be any different? And unlike Uncle Jerry, I can give you my stone-cold guarantee that my predictions are 100% accurate*:
- An area teenager will discover with bewilderment that his mobile device can be used to make phone calls.
- Some blogger will do a “Five Things Marketers
can Learn from 2014 Predictions Lists” post.
- CDC scientists will be stumped when a YouTube video on ‘bacterial infection’ goes viral.
- Chaos will erupt on Facebook when someone posts the comment “Damn, that’s one ugly baby” to a newborn’s pic.
- Marketers will find a way to fuck up Instagram.
- Google will offer to buy a new social network for $87B. The 24 y/o founder will reel in disgust at the low-ball offer.
- Scooby & the gang will rip the mask off Eric Snowden to reveal its really Mark Zuckerberg in disguise.
- Your Internet Explorer browser will crash 47 times.
- “That Guy” will carry on a loud 4 hour phone conversation on the red eye flight because the FAA said he could.
- The History Channel will launch the reality show “Searching for Blackberry User”.
- 2014 will be the 13th Anniversary of “This is the Year of Mobile”.
- Your wife will erase all the episodes of ‘The Walking Dead’ from your DVR to make room for the new season of ‘Real Housewives of Beverly Hills’.
- Based on their surveillance efforts, the NSA will publish a book called “The 100 Most Boring People in America”. I will be #46.
- A Millennial will be in tears when she finds out her great performance review doesn’t come with a trophy.
- No worries, her helicopter Mom will buy her one.
- Some “Analyst” on CNBC, who’s never even started a lemonade stand, will opine on what Twitter needs to do next to stay relevant.
- Someone will actually fall for the ol’ Nigerian Prince email scam.
- Teens will flee Snapchat upon seeing their Dads posting selfies on the social network.
- Twitter will launch a new platform targeted to politicians that will have a 50,000 character limit.
- Someone will say something on Twitter that will offend somebody somewhere. Society will wring their hands in disgust until 2 days later when someone else says something on Twitter that will offend somebody somewhere else.
- My Mom will still think a ‘blog’ is a monster from a 1950’s B-horror movie.
- “That douchebag” at the conference will hog all the outlets.
- A local Starbucks will face a social media crisis when ‘that weird guy who never buys anything’ complains about the slow Wi-Fi in the store to his 37 followers.
- Social Media gurus will blast Starbucks for their response to ‘that weird guy who never buys anything’ and explain how they would have handled it.
- The kids in waiting in line to catch the opening of The Hunger Games will mock the kids waiting in line to get the new iPhone.
So there you have it, my digital predictions for 2014. I hope you all have a predictably prosperous new year!
* 60% of the time
Posted in Social Media
Digital Marketing Buzzword BINGO: 2012 Edition
Posted by DeanShaw
Hey folks, chances are you are headed to the latest greatest new media/social media/digital marketing conference sometime soon where gurus, ninjas, rock stars, and mavens of the industry will tell you the same bullshit they told you last year. But to make everything sound new they are going to wrap that same old shit in brand new monikers. And let’s face it, if you don’t know the lingo, your peers are going to laugh at you, and your chances to be taken seriously will be greatly impaired. So, after weeks of research I have assembled the definitive list of terms to look out for in 2012, while you traverse the country attending these
various wastes of time valuable events. And in order to make it interesting for you I have assembled all these terms on a convenient and fun to play BINGO card.
So be sure to bring this along to your next conference. The rules are easy, the more terms you cross-off at your next conference as they are mentioned, the more bullshit you’re being bamboozled with. If, by chance, you should happen to fill in the entire card, well, then you’re probably at SXSW.
Posted in Education, Social Media
Tags: buzzword bingo, Conferences, digital marketing, new media